Sep 30 2014

Information Regarding the New Sales Tax on Health Clubs

Dear Membersdtw:

Effective October 1, 2014, the DC Council has mandated a new 5.75% sales tax on health-clubs and ancillary services such as group fitness and personal training.

We believe this is a misguided law that dis-incentivizes health and wellness and will have the greatest negative impact on those who are on the margin of fitness – the exact opposite of what smart tax policy should be designed to do.

Prior to its passage, we spearheaded the local effort to prevent this tax and many of you assisted us in that effort. While we were not successful, we appreciate your support.

Although this tax is on the books, we have not stopped our efforts and in fact will resume those efforts once a new Mayor has been elected. We will solicit your support while respecting those members who accept this new tax.

Since this tax went into effect October 1, beginning on October 24th, our next billing date, you will see a 5.75% sales tax on your monthly dues going forward. Any personal training or group fitness packages purchased after October 1 will also be taxed at time of purchase.

This sales tax does not apply to those of you who bought such services on an installment plan prior to October 1, 2014.
Due to this new tax burden, VIDA Fitness has cancelled its nominal annual increase in membership fees for the calendar year 2015.

We appreciate and thank you for your loyalty to VIDA Fitness!


David von Storch
President and Founder

Sep 30 2014

VIDA City Vista Instructor Profile: Joel Patton

image014Joel is a Washington DC native, and Cycling and Interval Training is just one of the ways he’s found community in the city. Though his primary career as an IT Specialist in the Federal government and Doctoral student can pull him away from the studio at times, you can expect a challenging, but fun ride each time you take class with him. Learn a little more about Joel below!

Why did you decide to become an indoor cycling and group exercise instructor?

Several years ago, I looked to fitness after experiencing some self-esteem issues due to stresses from my personal life and career. After participating in a variety of classes and disciplines, I found the indoor cycling and interval training classes made me stronger and brought out my passion and inner drive while having great music to zone out to! I love to teach both!

What’s one thing you want all your first-time class participants to know?

I want my participants to know that we are all in this together! You’re not alone. I’m here to cheer you on with every step or pedal stroke. That’s all it takes! I like them to know that I always provide modifications because it is a journey. Try not to have pre-conceived notions or compare themselves to the next participant. Just come on in and be ready for a great and challenging time.

When you’re not squeezing another sprint out of your students, where can they find you?

Either (1) at the day job; (2) sleeping; or (3) enjoying Happy Hour

How are your classes different from other instructors’?

I love to MOVE and I love to play music that compels me to do that in order to affect the mood of the environment. I love to play fun music and that ranges from Top 40, Dance/Club, Rap/Hip-Hop, Old School R&B, Booty Bass Music. I like to choose the type of music that energizes and motivates others to put in the work to the point that they may forget that they are even working out. I like to keep my students engaged by incorporating plenty of drills to keep them moving and pushing harder.

Tell us something we don’t know about you!

In my fun loving spirit, I have a playful alter ego and he goes by the name “Juicy J II” (inspired by the rapper Juicy J). I got that nickname from my friends and other students that noticed that when I really start to feel the music or if I am just in the mood, that part comes out of me and I’ll rap, dance, interact even more with the students. This is something that I love to do, so I just want to continue providing a positive and exciting experience for members

Sep 29 2014

VIDA Verizon Trainer Spotlight: Victor Price

This month we profile VIDA Verizon Group Fitness Instructor Victor Price and out what makes him tick.

vprice How long have you been with the Vida family?
2 ½ months

If you didn’t teach at Vida, what would you be doing?
Working in the nonprofit world. I find fulfillment in helping others on any level.

What did you want to be when you grew up?
An Archaeologist… I loved studying dinosaurs as a child.

What’s your favorite vacation spot?

Where have you’ve always wanted to travel to and why?

What’s your favorite food?
Southern Cuisine

What’s on your grocery list?
Spinach, Arugula, Berries, Bananas, Cashews, Havarti Cheese, Hawaiian Bread, Turkey

TV show you can’t miss?

Song you can’t stop listening to?
Britney Spears “Work B*tch”

What grooming product can you not live without?
Lemongrass Sugar Scrub

What’s your favorite article of clothing?
My transformer burnt out Tee.

What’s your secret talent?
I can dance.

Sep 29 2014

VIDA Fitness Food of the Week: Pumpkin

Pumpkin-Patch-‘Tis the season! The arrival of fall isn’t complete without this ingredient (or flavoring). What is pumpkin, exactly, and what does it do for us? (other than artificially flavor the Pumpkin Spice Latte)

What: a Gourd (along with squash and watermelon)

Flavor: the inside provides a mildly sweet flavor, the seeds when roasted are nutty and a great addition to salads or trail mix.

Nutritional Benefit: good source of potassium and vitamin C, excellent source of vitamin A

Nutritional Composition: 1 cup (cubed, no seeds) provides about 30 calories, 8 grams carbohydrate, 1 gram protein, 1 gram fiber, and 3 grams sugar.

Uses: In smoothies, oatmeal and overnight oats, pancake batter, muffins and breads, and pumpkin soup.

Canned Pumpkin: a fine alternative to raw pumpkin, products like Libby’s 100% Pure Pumpkin contain no preservatives or added sweeteners.1 serving contains 50 calories, 10 grams carbohydrate, 1 gram protein, 0 grams fiber, and 5 grams sugar.

Tip: Purchase pumpkins that are blemish-free and store in a cool, dark place. Smaller pumpkins will be more tender and juicy. Canned pumpkin should be used within 1-3 day of opening.

Pumpkin Pie Oatmeal Smoothie

¾ cup skim or soy milk
¼ cup nonfat plain Greek yogurt
¼ cup canned pumpkin
¼ cup rolled oats
1 Tbsp. pure maple syrup
1 tsp. pumpkin pie spice
¼ tsp. pure vanilla extract
½ cup ice cubes

Sep 26 2014

VIDA M.I.T. Instructor Profile: Andrea Marchesi

Andrea Marchesi

Andrea Marchesi (left) and a student after a recent VIDA MIT Class

Andrea Marchesi (left) and a student after a recent VIDA MIT Class

Years in the fitness industry:

I started in 2000 as a kickboxing instructor when I lived out in California. I’ve always been active and an avid gym-goer, so when one of the instructors approached me about getting certified to teach classes I thought, why not?

Years at VIDA:

I started in mid-November of 2013 when I moved here from California.

Besides M.I.T. what other classes can we find you teaching?

Oh boy, I teach VIDA Body, TRX, VIDA Xtreme, VIDA Barre, Kickboxing, RIP 30, and VIDA RX!

What do you enjoy about teaching M.I.T.?

I like intense workouts, and that’s M.I.T. I also like this kind of intensity because it’s a difficult workout format for people to do on their own, so I like being able to coach people to keep it going and not stop for the duration of the class. Typically, if someone is doing these type of exercises on their own they’ll hit muscle failure earlier or they’ll take more breaks simply because they don’t have an instructor or a group that keeps the pace and movement going.

Why should someone try something new by taking M.I.T?

This is a “take-it-to-the-next-level” class. The interval format of M.I.T. is scientifically proven to boost athletic abilities and metabolic functioning. It’s also the most ideal way to lose weight by getting your heart rate up and getting some cardio, but also by building body strength.

What exercise do you love to hate?

These are the ones I think gives everyone a collective loathing look on their face, but I love them: burpees and mountain climbers!

What is the most gratifying part about teaching M.I.T.?

I consistently see all of my class participants improve in cardiac capacity and body strength as each week goes by. They finish before the bell hits, they get faster and it take more to wear them out.

That means it’s working and they’re seeing benefits! Consistency is key with this class, coming two to three times per week is what will allow you to see the full benefits of what we do in M.I.T.

What are some other group exercise classes you can throw in to the mix throughout your week to tie a solid routine together?

RIP 30 and VIDA Xtreme are great for giving you an intense workout, but in a slightly different format so you’re getting variation, but continually focusing on a full-body workout.

Best pump-up song?

“Work Bitch” by Britney. She just gets it.